000 00374nam a2200145Ia 4500
008 170929s9999 xx 000 0 und d
040 _aMAIN
041 _aEnglish
082 _a659.1/BAT
_b& MYR & AAK
100 _aBATRA RAJIV,MYRES, JOHN G.,AAKER. DAVID A.
245 _aADVERTISING MANAGEMENT - 5th. EDN.
260 _bP.H.I.
_c2001
650 _aADVERTISING
942 _cBK
999 _c676
_d676