| 000 | 00443nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 170929s9999 xx 000 0 und d | ||
| 020 | _a0-7619-5875-4 | ||
| 040 | _aMAIN | ||
| 041 | _aEnglish | ||
| 082 |
_a658.8 _bMER |
||
| 100 | _aMercer,David | ||
| 245 |
_aMarketing strategy : the challenge of the external environment _cDavid Mercer |
||
| 260 |
_aLondon _bSage _c1998 |
||
| 300 | _a325p. | ||
| 650 | _aMARKETING MANAGEMENT | ||
| 942 | _cBK | ||
| 999 |
_c5256 _d5256 |
||