000 00376nam a2200157Ia 4500
008 170929s9999 xx 000 0 und d
020 _cRS. 1200/-
040 _aMAIN
041 _aEnglish
082 _a658.8/SIL
100 _aSILK, ALIVIN J.
245 _aWHAT IS MARKETING
260 _aMASSACHUSETTS
_bHARVARD BUSINESS SCHOOL
_c2006
650 _aMARKETING
942 _cBK
999 _c4551
_d4551