000 00418nam a2200145Ia 4500
008 170929s9999 xx 000 0 und d
040 _aMAIN
041 _aEnglish
082 _a659.1/O'GUI
_b& ALL & SEM
100 _aO'GUINN THOMAS C.,ALLEN, CHRIS T.,SEMENTIK, RICHARD J.
245 _aADVERTISING & INTEGRATED BRAND PROMOTION - 3rd. EDN.
260 _bVIKAS PUBLISHING
_c2003
650 _aADVERTISING
942 _cBK
999 _c2488
_d2488