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| 005 | 20230919171646.0 | ||
| 008 | 230919b |||||||| |||| 00| 0 eng d | ||
| 020 |
_a9789355321503 _cRs.970/- |
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| 040 | _aBIMS LIBRARY | ||
| 041 | _aENGLISH | ||
| 082 |
_a159. _bMOT _d159.923 |
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| 245 |
_aConsumer behaviour _bbuilding marketing strategy _cby David L Mothersbaugh [et...al] |
||
| 250 | _a14th ed. | ||
| 260 |
_aChennai _bMcGraw Hill _cc2022 |
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| 300 |
_a753p. _bincludes index |
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| 650 | _aMARKETING | ||
| 700 | _dMothersbaugh,David L[et...al] | ||
| 942 | _cBK | ||
| 999 |
_c12480 _d12480 |
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