000 00516nam a22001817a 4500
005 20230301155819.0
008 230301b |||||||| |||| 00| 0 eng d
020 _a9780190130862
_cRs.599/-
040 _aBIMS LIBRARY
041 _aENGLISH
082 _a658.8
_bMAI
100 _aMaity,Moutusy
245 _aMarketing analytics
_bfor strategic decision making
_cby Moutusy Maity and Pavankumar Gurazada
260 _aNew Delhi
_bOUP
_c2021
300 _a464p.
_bIncludes index
650 _aMARKETING
942 _cBK
999 _c12431
_d12431