| 000 | 00558nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20220119165642.0 | ||
| 008 | 220119b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-0-19-964260-1 | ||
| 040 | _aBIMS LIBRARY | ||
| 041 | _aENGLISH | ||
| 082 |
_a658.8 _bWES |
||
| 100 | _aWest, Douglas | ||
| 245 |
_aStrategic marketing _bcreating competitive advantage _cDouglas, West, John Ford and Essam Ibrahim |
||
| 250 | _a2nd ed | ||
| 260 |
_aNew Delhi _bOxford University Press _c2006 |
||
| 300 | _axxvi, 585p | ||
| 650 | _aManagement - Marketing | ||
| 942 | _cBK | ||
| 999 |
_c11964 _d11964 |
||