000 00530nam a22001937a 4500
005 20180817120455.0
008 180817b xxu||||| |||| 00| 0 eng d
020 _a81-224-2151-2
_c195.00
040 _aBIMS LIBRARY
041 _aENGLISH
082 _a659.1
_bMAT
100 _aMathur,U.C.
245 _aAdvertising management
_btext and cases
_cby U.C.Mathur
250 _a3rd ed.
260 _aNew Delhi
_bNew Age International
_c2008
300 _a368p.
_bIncludes index
650 _aADVERTISING MANAGEMENT
942 _cBK
999 _c11652
_d11652