000 00473nam a2200169Ia 4500
008 170929s9999 xx 000 0 und d
020 _cRS. 510/-
040 _aMAIN
041 _aEnglish
082 _a658.8/BEL,
_bBEL & PUR
100 _aBELCH, GEORGE E.
245 _aADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATION PERSPECTIVE
260 _aNEW DELHI
_bTATA McGRAW-HILL
_c2009
650 _aMARKETING
700 _aBELCH, MICHAEL A.
942 _cBK
999 _c10749
_d10749