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THE BRAND MANAGEMENT CHECKLIST

by VAN AUKEN BRAD.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: KOGAN PAGE 2004Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1/VAN.

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THE BRAND MANAGEMENT CHECKLIST : PROVEN TOOLS AND TECHNIQUES FOR CREATING WILLING BRANDS BRAD VAN AUKEN

by VAN AUKEN, BRAD.

Material type: Text Text Publication details: NEW DELHI KOGAN PAGE 2004Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1/VAN.

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Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal


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