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INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATION

by CLOW, KENNETH E | BAACK, DONALD.

Edition: 3RD.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: NEW DELHI PEARSON EDUCATION 2008Availability: Items available for loan: BIMS LIBRARY (2)Call number: 659.1/CLO & BAA, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 659.1/CLO & BAA.

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Cases in marketing management by Kenneth E. Clow and Donald Baack

by Clow,Kenneth E | BAACK,DONALD.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Sage Publication 2012Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 CLO. Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 CLO.

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Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal


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