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ADVERTISING MANAGEMENT - 5th. EDN.

by BATRA RAJIV,MYRES, JOHN G.,AAKER. DAVID A.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: P.H.I. 2001Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1/BAT & MYR & AAK.

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ADVERTISING MANAGEMENT - 5th. EDN.

by BATRA RAJIV,MYRES, JOHN G.,AAKER. DAVID A.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: P.H.I. 2001Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1/BAT & MYR & AAK.

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Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal


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