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Marketing management : the value perspective N.Rajan Nair and Sanjith R.Nair

by Nair,N.Rajan | Nair,Sanjith R.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Sultan Chand 2013Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 NAI.

Marketing management-III Biplab S. Bose

by Bose,Biplab S.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai Himalaya Publishing House 2011Availability: Items available for loan: BIMS LIBRARY (8)Call number: 658.8 BOS, ... Items available for reference: BIMS LIBRARY: Not For Loan (2)Call number: 658.8 BOS, ...

Marketing management - I Sandip RoyChowdhury

by RoyChowdhury,Sandip.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai Himalaya Publishing House 2011Availability: Items available for loan: BIMS LIBRARY (8)Call number: 658.8 ROY, ... Items available for reference: BIMS LIBRARY: Not For Loan (2)Call number: 658.8 ROY, ...

Marketing management - II Biplab Shankar Bose

by Bose,Biplab Shankar.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai Himalaya Publishing Company 2011Availability: Items available for loan: BIMS LIBRARY (7)Call number: 658.8 BOS, ... Items available for reference: BIMS LIBRARY: Not For Loan (2)Call number: 658.8 BOS, ... Not available: BIMS LIBRARY: Checked out (1).

Marketing management : BBA,4th SEM,WBUT C.N.Sontakki

by Sontakki,C.N.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Ludhiana Kalyani Publisher 2009 (rpr2011)Availability: Items available for loan: BIMS LIBRARY (5)Call number: 658.8 SON, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 SON. Not available: BIMS LIBRARY: Checked out (2).

Marketing management : global perspective Indian context V S Ramaswamy and S Namakumari

by Ramaswamy,V S | Namakumari,S.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi McGraw Hill Education Pvt Ltd. 2013Availability: Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 RAM.

Now or never : how companies must change today to win the battle for internet consumers Mary Modahl

by Modahl,Mary.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: NY Harper Collins 2000Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 MOD.

in search of the obvious : the antidote for today,s marketing mess Jack Trout

by Trout,Jack.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Westland 2009Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 TRO.

Why we buy : the science of shopping Paco Underhill

by Paco,Underhill.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: N Y Simon & Schuster paperbacks 2000Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 UND.

Marketing strategy : the challenge of the external environment David Mercer

by Mercer,David.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: London Sage 1998Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 MER.

Marketing management Rajan Saxena

by Saxena,Rajan.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi McGraw Hill Education 2016Availability: Items available for loan: BIMS LIBRARY (6)Call number: 658.8 SAX, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 SAX.

Internationational marketing : text and cases by Justin Paul and Ramneek Kapoor

by Paul,Justin | Kapoor,Ramneek.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Tata McGraw Hill Education Pvt. Ltd. 2012Availability: Items available for loan: BIMS LIBRARY (4)Call number: 658.8 PAU, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 PAU.

International marketing by Masaaki Kotabe and Kristiaan Helsen

by Kotabe,Massaki | HelsenKristiaan.

Edition: 6thMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Wiley India 2015Availability: Items available for loan: BIMS LIBRARY (2)Call number: 658.8 KOT, ...

Services marketing : integrating customer focus across the firm by Valarie A.Zeithmal,Mary Jo Bitner,Dwayne D,.Gremler and Ajay Pandit

by Zeithmal,Valarie A | Bitner,Mary Jo.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Chennai McGraw Hill Education Pvt.Ltd. 2013Availability: Items available for loan: BIMS LIBRARY (4)Call number: 658.818 ZEI, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.818 ZEI.

Strategic marketing : creating competitive advantaae by Douglas West ,John Ford, and Essam Ibrahim

by West,Douglas | Ford,John ; Ibrahim,Essam.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Oxford university Press 2010Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 WES. Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 WES.

Marketing management Rajan Saxena

by Saxena,Rajan.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi McGraw Hill Education Pvt. Ltd. c2009Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 SAX. Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 SAX.

Marketing management C.N. Sontakki

by Sontakki,C. N.

Edition: 2nd rev. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Ludhiana Kalyani Publishers 2010Availability: Items available for loan: BIMS LIBRARY (7)Call number: 658.8 SON, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 SON.

Marketing management : global perspective V S Ramaswamy and S Namakumari

by Ramaswamy,V S | Namakumari,S.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi McGraw Hill Education rpr 2015Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 RAM. Not available: BIMS LIBRARY: Checked out (1).

Marketing management -III for 6th sem BBA of WBUT C.N.Sontakki

by Sontakki,C.N.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Ludhiana Kalyani Publishers rpr2012Availability: Items available for loan: BIMS LIBRARY (7)Call number: 658.8 SON, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 SON.

ESSENTIALS OF MODERN MARKETING

by BANERJEE MRITYANJOY.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: KALYAYANI PUBLISHERS 1981Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8/BAN.

Pages
Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal


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