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The Indian Journal of Technical Education Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Indian Society For Technical Education 2019Availability: Items available for loan: BIMS LIBRARY (10).
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Organizational theory, design and change by Gareth R Jones by Jones, Gareth R. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Pearson 2021Availability: Items available for loan: BIMS LIBRARY (4)Call number: 651.08 JON, ... Not available: BIMS LIBRARY: Checked out (1).
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Data analysis using SPSS by Lokesh Jasrai by Jas, Lokesh. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Sage 2020Availability: Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.14 JAS.
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Marketing research an applied orientation by Naresh K. Malhotra and Satyabhusan Dash by Malhotra, Naresh K. Edition: 7th. ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Pearson 2019Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8.012 MAR & DAS. Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8.012 MAR & DAS.
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Training for management development by Singh, P. N. Edition: 7th Rev ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Suchandana Publications 2001Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.3/SIN.
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Advertising management Rajeev Batra, John G. Myers and David A. Aaker by Batra, Rajeev, Myers, John G and Aaker, David A. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Prentice-Hall of India 1999Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1 BAT.
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The Fundamentals of Advertising John Wilmshurst by Wilmshurst, John. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Butterworth Heinemann 1985Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1 WIL.
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The Essence of services marketing Adrian Payne by Payne, Adrian. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi PHI 1998Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.81 PAY.
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Quantitive methods for decision makers MIK Wisniewski by Wisniewski, MIK. Material type: Text; Format:
print
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Not fiction
Language: ENGLISH Publication details: New Delhi Macmillan 1996Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.6 WIS.
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Marketing research by Aaker, David A, Kumar, V and Day, George S. Edition: 7th edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Wiley India 2006Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8.012 AAK.
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Of Man and management by Murthy, D. B. N. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi UBSPD 1994Availability: Items available for loan: BIMS LIBRARY (1)Call number: 651 MUR.
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Web advertising and marketing by Kuegler, Thomas J. Edition: 3rd edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi PHI 2000Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1 KUE.
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Managerial performance appraisal in India by Basu, Mihir K. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Vision Books 1988Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.3 BAS.
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Advertising & sales promotion S H H Kazmi and Satish K Batra by Kazmi, S. H. H. and Batra, Satish K. Edition: 2nd edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: ENGLISH Publication details: New Delhi Excel Books 2004Availability: Items available for loan: BIMS LIBRARY (1)Call number: 659.1 KAZ.
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