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Marketing management by C.B.Gupta and N.Rajan Nair

by Gupta,C.B | [Nair,N.Ranjan].

Edition: 12th rev. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Sultan Chand 2009Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 GUP.

Sales and distribution management by S.A.Chunawala

by Chunawala,S.A.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai Himalaya 2009Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 CHU.

Marketing research methodlogical foundations by Gilbert A.Churchill and dawn Lacobucci

by Churchill,Gilbert A | , Lacobucci,Dawn.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Cengage Learning India 2008Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8.012 CHU.

Marketing research text and cases by Rajendra Nargundkar

by Nargundkar,Rajendra.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi McGraw Hill 2014Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8.012 NAG.

Marketing research an applied orientation by Naresh K.Malhotra and Saty Abhusan Dash

by Malhotra,Naresh K.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Delhi Pearson Education 2016Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8.012 MAL.

Digital marketing by Raghavendra K and Shruthi Prabhakar

by Digital marketing.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai HImalaya 2016Availability: Items available for loan: BIMS LIBRARY (2)Call number: 681.14 RAG, ...

Marketing management and human resource management by Budhhadeb Chandra ,Somnath Das and S.K.Podder

by Chandra,Budhadeb | , Das,Somnath ; Podder.S.K.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai Himalaya 2019Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 CHA. Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 CHA. Not available: BIMS LIBRARY: Checked out (1).

Marketing management and human resource mN by Budhhadeb Chandra ,Somnath Das and S.K.Podder

by Chandra,Buddhadeb.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai Himalaya 2019Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 CHA. Not available: BIMS LIBRARY: Checked out (1).

Selling and negotiation skills a pragmatic approach by Prashant Chaudhury

by Chaudhary,Prashant.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Sage/Texts 2019Availability: Items available for loan: BIMS LIBRARY (2)Call number: 658.8 CHA, ...

understanding digital marketing marketing strategies for engaging the digital generation by Damian Ryan

by Ryan,Damian.

Edition: 4th ed.Material type: Text Text Language: ENGLISH Publication details: NY Kogan Page 2016Availability: Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 651.7 LES.

Smart retail winning ideas and strategies from the most successful retailers in the world by Richard Hammond

by Hammond,Richard.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Noida Pearson India Education Service 2018Availability: Items available for loan: BIMS LIBRARY (4)Call number: 658.8 HAM, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 HAM.

Retail beyond detail the great Indian retailing business by Gibson G.Vedamani

by Gibson G.Vedamani.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Sage 2018Availability: Items available for loan: BIMS LIBRARY (4)Call number: 658.8 HAM, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 HAM.

Consumer behaviour and marketing research by M.K.Purushothama and K.R.Mahesh Kumar

by Purushothama,M.K | , Mahesh,Kumar.

Edition: 2nd rev,Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Mumbai Himalaya 2015Availability: Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 159.923 PUR.

Service marketing by Indrajit Sinha and Sucharita Debnath

by Sinha,Indrajit.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Bhopal Nitya Publication 2020Availability: Items available for loan: BIMS LIBRARY (7)Call number: 658.8 SIN, ... Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8 SIN. Not available: BIMS LIBRARY: Checked out (2).

Marketing research an applied orientation by Naresh K. Malhotra and Satyabhusan Dash

by Malhotra, Naresh K.

Edition: 7th. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi Pearson 2019Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8.012 MAR & DAS. Items available for reference: BIMS LIBRARY: Not For Loan (1)Call number: 658.8.012 MAR & DAS.

International marketing /Zsuzsa Deli-Gray

by Deli-Gray, Zsuzsa.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Budapest BME University Publishers 2008Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8/DEL.

Marketing communications Jim Blythe

by Blythe, Jim.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Delhi Pearson Education 2000Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 BLY.

Services marketing the Indian context R. Srinivasan

by Srinivasan, R.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: Delhi PHI 2004Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 SRI.

Marketing communications an integrated approach P R Smith

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: London Kogan Page 1993Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.8 SMI.

The Essence of services marketing Adrian Payne

by Payne, Adrian.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: ENGLISH Publication details: New Delhi PHI 1998Availability: Items available for loan: BIMS LIBRARY (1)Call number: 658.81 PAY.

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Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal


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