TY  - BOOK
AU  - Karunakaran,K.
TI  - Marketing management ; text and cases in Indian context
SN  - 978-93-5051-547-1
U1  - 658.8 
PY  - 2012///
CY  - Mumbai
PB  - Himalaya Publishing House
KW  - HUMAN RESOURCE MANAGEMENT
ER  -