TY - BOOK AU - Chatterjee, Soumayan ED - LYSOL Brand TI - Marketing strategy to combat the attackby COVID 19 and how to market LYSOL brand in particular U1 - 2019-21 PY - 2021/// CY - Kolkata PB - BIMS KW - Marketing N1 - Guide: Prof. A. K. DasBiswas ER -