TY  - BOOK
AU  - Mukherjee,Indranil
AU  - Chatterjee,BISWARUP
TI  - Study of new technology adoption in FMCG trade marketing and distribution channel at ITC Limited
U1  - 2020-22 
PY  - 2021///
CY  - Kolkata
PB  - BIMS
KW  - MARKETING
ER  -