658.8 KOT 14600 14601
Kotler,Philip Marketing 4.0 : moving from traditional to digital / by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan. - New Delhi : Wiley India, 2017 184p. : Includes index 978-81-265-6693-8 499.00 * Kartajaya,Hermawan; Setiwan,Iwan * Title