TY  - BOOK
AU  - Sharma,Dheeraj
AU  - 
TI  - Consumer behaviour: a managerial perspective
SN  - 978-81-315-2853-2
U1  - 159.923 
PY  - 2015///
CY  - Delhi
PB  - Cengage Learning
KW  - MARKETING-CONSUMER BEHAVIOUR
ER  -