TY  - BOOK
AU  - KOTLER, P.
AU  - ARMSTRONG, G.
TI  - PRINCIPLES OF MARKETING
SN  - 81-203-1839-0
U1  - 658.8/KOT 
PY  - 2001///
CY  - NEW DELHI
PB  - PHI
KW  - MARKETING
ER  -