in search of the obvious : the antidote for today,s marketing mess Jack Trout

By: Trout,JackMaterial type: TextTextLanguage: ENGLISH Publication details: Westland 2009 Description: 208pISBN: 978-93-80032-15-3Subject(s): MARKETING MANAGEMENTDDC classification: 658.8
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Bhartiya Vidya Bhavan Institute Of Management Science
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