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Consumer preference towards TOI newspaper subscription in Calcutta region by Arghajit Mitter

TextLanguage: ENGLISH Publication details: Kolkata BIMS 2021 Description: 46pSubject(s): MARKETINGDDC classification: 2020=22

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Project Reports	BIMS LIBRARY	2020-22 M-14 (Browse shelf(Opens below))	Available		PR20/M14

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Previous	2020-22 M-11 The impact of effective customer relationship management	2020-22 M-12 A study of customer satisfaction regarding Times of India newspaper in Kolkata region	2020-22 M-13 Shift from physical newspaper to digital newspaper during covid-19	2020-22 M-14 Consumer preference towards TOI newspaper subscription in Calcutta region	2020-22 M-15 Customer lifetime value (CLV)analysis of the product of the Times of India	2020-22 M-16 Technology adoption of Geo-Tagging and Geo-Fencing in ITC Limited FMCG Distribution network	2020-22 M-17 Study of new technology adoption in FMCG trade marketing and distribution channel at ITC Limited	Next

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