Services marketing people, technology, strategy Christopher Lovelock and Wirtz, Jochen

By: Lovelock, ChristopherMaterial type: TextTextLanguage: ENGLISH Publication details: New Jersey Pearson Education 2004 Edition: 5th edDescription: xviii,652pISBN: 0-13-113865-0Subject(s): Service Industries - MarketingDDC classification: 658.818
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Item type Current library Call number Status Date due Barcode
Books Books BIMS LIBRARY
General Stacks 		658.818 LOV (Browse shelf(Opens below)) Checked out 2026-02-09 15178

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