Marketing concepts and cases Michael J. Etzel, Bruce J. Walker, William J. Stanton and Ajay Pandit
Material type:
TextLanguage: ENGLISH Publication details: New Delhi Tata McGraw-Hill 2005 Edition: 13th edDescription: xxvii,735pISBN: 0-07-060090-2Subject(s): MarketingDDC classification: 658.8
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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BIMS LIBRARY General Stacks | 658.8 ETZ (Browse shelf(Opens below)) | Available | 15167 |
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| 658.8 CUS Customer relationship management emerging concepts, tools and applications | 658.8 DAR Marketing management | 658.8/DEL International marketing | 658.8 ETZ Marketing | 658.8 FER Strategic marketing | 658.8 GHO Industrial marketing | 658.8 GOP Rural marketing |
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