Strategic marketing creating competitive advantage Douglas, West, John Ford and Essam Ibrahim

By: West, DouglasMaterial type: TextTextLanguage: ENGLISH Publication details: New Delhi Oxford University Press 2006 Edition: 2nd edDescription: xxvi, 585pISBN: 978-0-19-964260-1Subject(s): Management - MarketingDDC classification: 658.8
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Books Books BIMS LIBRARY
658.8 WES (Browse shelf(Opens below)) Available 15147

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