Marketing management in the 21st century Noel Capon and james M. Hulbert
Material type:
TextLanguage: ENGLISH Publication details: New Jersey Prentice Hall 2001 Description: xviii,637pISBN: 0-13-915695-XSubject(s): Business Management - MarketingDDC classification: 658.8
| Item type | Current library | Call number | Status | Date due | Barcode |
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BIMS LIBRARY | 658.8 CAP (Browse shelf(Opens below)) | Available | 15151 |
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| 658.8/CAL A PRACTICAL GUIDE TO SALES PROMOTION | 658.8/CAL A PRACTICAL GUIDE TO SALES PROMOTION | 658.8/CAL A PRACTICAL GUIDE TO SALES PROMOTION | 658.8 CAP Marketing management in the 21st century | 658.8 CAP Managing marketing in the 21st century | 658.8/CAR THE CORPORATE FIELD SALES PROGRAM | 658.8 CAS Case studies in marketing management |
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