Marketing strategy a decision-focused approach Orville C. Walker, John W. Mullins, Harper W. Boyd and Jean-claude Larreche
Material type:
TextLanguage: ENGLISH Publication details: New Delhi Tata McGraw-Hill 2006 Edition: 5th edDescription: xx,346pISBN: 0-07-061143-2Subject(s): Business Management - MarketingDDC classification: 658.8
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
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BIMS LIBRARY | 658.8 WAL (Browse shelf(Opens below)) | Available | 15159 |

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