Contemporary strategic marketing Brennan, Ross, Baines, Paul and Garneau, Paul
Material type:
TextLanguage: ENGLISH Publication details: New York Palgrave Macmillan 2003 Description: xx,380pISBN: 0-2305-2728-0Subject(s): MarketingDDC classification: 658.8
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
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BIMS LIBRARY General Stacks | 658.8 BRE (Browse shelf(Opens below)) | Available | 15081 |
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| 658.8 AND Strategic marketing for nonprofit organizations | 658.8 ARM Marketing | 658.8 BLY Marketing communications | 658.8 BRE Contemporary strategic marketing | 658.8 BUS Business market management (B2B) understanding, creating, and delivering value | 658.8 BUT Customer relationship management concepts and technologies | 658.8 CHA Marketing management and human resource management |

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