MARKETING MANAGEMENT PLANNING, IMPLEMENTATION AND CONTROL

By: RAMASWAMY V.S.,NAMAKUMARI, SMaterial type: TextTextLanguage: ENGLISH Publication details: MACMILLAN 2006 Subject(s): MARKETING MANAGEMENTDDC classification: 658.8/RAM
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Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal


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