Marketing research (Record no. 11611)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00396nam a22001457a 4500 |
| 005 - DATE & TIME | |
| control field | 20180426164330.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180426b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BIMS LIBRARY |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| Statement of Resposibility | by David A. Aaker V.Kumarand George S.Day |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 775p. |
| Other Details | includes index |
| 650 ## - Subject | |
| Subject | MARKETING |
| 700 ## - Added Entry Personal Name | |
| Editor | Kumar,V. ; Day,George S.Day |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Barcode (Accession No.) | Koha date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | BIMS LIBRARY | BIMS LIBRARY | 2018-04-26 | 14315 | 2018-04-26 | 2018-04-26 | Books |