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PRINCIPLES OF MARKETING - 7th. EDN.

658.8./KOT
& ARM

DP3945

KOTLER PHILIP,ARMSTRONG, GREY . PRINCIPLES OF MARKETING - 7th. EDN. : P.H.I., 1996 * MARKETING MANAGEMENT *

Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal

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