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PRINCIPLES OF MARKETING - 2nd. EDN.

658.8./KOT

DP1260

KOTLER PHILIP PRINCIPLES OF MARKETING - 2nd. EDN. : P.H.I., 1982 * MARKETING MANAGEMENT *

Bhartiya Vidya Bhavan Institute Of Management Science
Block FA, Sector III, Saltlake City, Kolkata- 700 097, West Bengal

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