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Strategic marketing : creating competitive advantaae

658.8
WES

14264
14265

West,Douglas Strategic marketing : creating competitive advantaae / by Douglas West ,John Ford, and Essam Ibrahim. - 2nd ed.. - New Delhi : Oxford university Press, 2010
585p. 978-0-019-964260-1 Rs.528.00 * MARKETING * * Ford,John ; Ibrahim,Essam * Title

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